SportingBet Rating
SportingBet Rating
  • Impressive horse racing section
  • Historically offers good odds
  • Long standing European bookmaker

SportingBet Review have long claimed to offer the most competitive odds to UK sports bettors and quite frankly, we reckon they're probably not far off. We've not found that many other British Bookmakers offering as consistently competitive overall odds as SportingBet.

As a bookmaker, SportingBet also offer an ok range of markets, covering most sports and major sporting events quite well. SportingBet's website is bright, loads pretty quickly and offers members good navigation which is great for finding the market you want to bet on.

During the period of time that we conducted our review, SportingBet also had one of the most comprehensive 'in:play' live betting systems in place. They've since been overtaken by some of the UK's best bookmakers but aren't that far off from challenging them.

SportingBet Signup Offer >

  • Signup today at
  • Place up to 11 bets on any markets
  • Get up to £50 in bonus bets!
More Info >

Although SportingBet offer a decent range of markets overall, they aren't as comprehensive as either Ladbrokes or William Hill. They're good when comparing bet selection processes to other online bookmakers as it's one of the easiest to get to grips with that we've experienced.

SportingBet have made setting up a new online betting account very easy. Simply click on the 'Open an Account' tab on the homepage, enter a username/password, add a few personal details, confirm that everything is correct and you're good to go.

Betting at

One area that SportingBet do excel in is their coverage of UK horse racing and are definitely a recommended bookmaker if your main focus is betting on the old gee gee's!

If you're into horse racing then you'll be pleased to hear that SportingBet offer some of the earliest prices going as well as additional services such as radio commentaries, race cards and results for every major UK horse race meeting on the calendar!

Reasons To Bet At SportingBet

There are lots of good reasons why you should become a member at SportingBet. Apart from increasing the amount of online bookmakers you can bet at, and improving your chances of betting at the very best odds, SportingBet offer members the following benefits:

  • Consistently better bookmaker odds than the majority of their competitors
  • Good coverage of European based sports betting events
  • Special SportingBet betting offers including price odds deals and bonus bets
  • Excellent racing service with more early prices than most bookmakers

It's probably as quick as other British Bookmakers we feature so don't forget to take a read of our page explaining SportingBet's latest signup offer so you know what to expect.

SportingBet Signup Offer >

  • Signup today at
  • Place up to 11 bets on any markets
  • Get up to £50 in bonus bets!
More Info >

Contacting SportingBet

You probably won't need to, but should you need to contact the SportingBet support team then they can be reached by either email, telephone, post or on SportingBet's website.

Website opener

SportingBet Website:

Email & Tel opener

SportingBet Email:

SportingBet Phone Numbers:
UK: 0800 0280348. International: 0044 020 7184 1800.

Address opener

SportingBet Address:
SportingBet Plc., 4th Floor, 45 Moorfields, London, EC2Y 9AE, UK

Banking opener

SportingBet Banking Options:
Visa, MasterCard, Visa Debit, Visa Delta, Switch, Maestro, Laser, Neteller, CLICK2PAY, Bank Transfer, MoneyTransfers, Western Union.